Closed · opens tomorrow at 9:30 am In stock at our Paris shop → come in — it's yours, no booking needed Click & Collect in 2 hours Delivery from 3,90 € FR|EN
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Our shop is connected to our till: the figure shown on each product is the quantity actually on our shelves, updated continuously. What you see in stock, you can come and collect: it's yours, no reservation needed.

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Alexandre Felici, fondateur d'Herba Barona
Alexandre Felici
Founder of Herba Barona, since 2006

Alexandre personally selects every product in the shop, one by one — favouring the purity of the formulas and brands you won't find anywhere else.

Passionate about nutritional therapy and the ketogenic (Keto) diet, he takes the time to guide you towards what truly suits you, in store or by email.

Ask Alexandre your question →
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Opening hours

Open 9:30 am to 6:30 pm, Tuesday to Saturday. Closed on Sunday and Monday.

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Delivery — France

  • Mondial Relay : 3,90 € up to 500 g
    Delivery time: 3 to 5 working days
  • Colissimo pickup point : 4,90 € — Free from 75 €
    +3 € over 500 g, even when delivery is free
    Delivery time: 24 h in Paris · 48 h across France
  • Colissimo to your door : 7,90 € — Free from 95 €
    +5 € over 500 g, even when delivery is free
    Delivery time: 24 h in Paris · 48 h across France

When does your parcel leave?
Tuesday to Friday, before 15h30 : the same day
Friday after 15h30, Saturday or Sunday : Monday morning
Monday : Tuesday

All rates and delivery times → Terms & conditions of sale
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Exceptional closure

Our shop is closed on this public holiday.

We reopen the next working day at 9:30 am.

You can order online at any time: your purchases will be waiting for you when we reopen, and delivery resumes from the next working day.

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Nootropure Nutripure 90 capsules (1 month)

34,90 € incl. VAT

Nootropure by Nutripure: N-acetyl L-tyrosine, rhodiola, Bacopin® bacopa, Cognizin® citicoline and Huperzia serrata in 3 plant-based capsules a day, caffeine-free. Available at our shop in Paris.

Out of stock

Nootropure Nutripure in Paris: tyrosine, standardised plants and citicoline, caffeine-free

Five ingredients in three plant-based capsules a day by Nutripure: N-acetyl L-tyrosine, rhodiola, Bacopin® bacopa, Cognizin® citicoline and Huperzia serrata, for a one-month course without caffeine. Available in Paris at Herba Barona.

▶ Nootropure Nutripure : la vidéo en 3 min 02

Five ingredients, doses on the label

For three capsules: 1000 mg of N-acetyl L-tyrosine (812 mg of tyrosine), 300 mg of rhodiola root extract standardised to 3% rosavins (9 mg), 225 mg of bacopa extract standardised to 20% bacosides (45 mg), 120 mg of citicoline and 15 mg of Huperzia serrata extract providing 150 µg of huperzine A.

None of these ingredients is a vitamin or a mineral: no authorised health claim applies to them, so we simply describe the composition. Nutripure presents Nootropure as a formula for periods of sustained intellectual work: students before exams, long working days, athletes before a competition, competitive gamers.

Bacopin® and Cognizin®: two branded ingredients

Bacopa monnieri, known as brahmi in Ayurveda, is a small plant of India’s wetlands. Its composition varies a lot from one extract to another, hence the choice of Bacopin®, a whole-plant extract standardised to 20% bacosides.

Citicoline, also called CDP-choline, combines choline and cytidine. Nootropure uses Cognizin®, a citicoline produced by fermentation by the Japanese group Kyowa Hakko Bio. For bacopa on its own, see our bacopa monnieri shelf, including Doctor’s Best Bacopa Synapsa.

Tyrosine, rhodiola and huperzine

Tyrosine is an amino acid the body makes from phenylalanine; it is found in protein-rich foods. Nootropure provides it as N-acetyl L-tyrosine, 1 g a day, which is why Nutripure recommends taking the capsules in the morning. For tyrosine alone, there is Dynveo L-Tyrosine.

Rhodiola rosea grows in the cold, mountainous regions of Northern Europe, Siberia and Asia; its root extract is standardised to 3% rosavins. Huperzia serrata is an Asian club moss used in Chinese tradition, from which huperzine A is extracted: 150 µg a day, the smallest amount in the formula, and the reason for the precautions below.

How to take it, and precautions

Three capsules a day with a large glass of water, preferably in the morning at breakfast, all at once. Nutripure recommends a one-month course, exactly one pot of 90 capsules. There is no caffeine, so your morning coffee stays as it is. Do not exceed the recommended daily dose.

For adults only. Not recommended for pregnant or breastfeeding women. Because the formula contains huperzine A among other ingredients, if you are on any medical treatment, ask your doctor or pharmacist before starting. Keep out of reach of children.

At our shop in Paris

Nutripure, founded in 2017 near Toulouse by Christophe Carrio (who designed the Nootropure formula) and his brother Florent, manufactures in France. Nootropure is vegan (pullulan capsule), caffeine-free and made in line with the EN 17444 anti-doping standard.

It is at Herba Barona, 10 rue Théophile Roussel, Paris 12th, Tuesday to Saturday from 9.30 am to 6.30 pm, between Ledru-Rollin and Bastille metro stations. A supplement does not replace sleep, a varied diet or regular breaks.

Frequently asked questions

Does Nootropure contain caffeine?

No. It contains no caffeine, guarana or green tea. It is best taken in the morning because of the tyrosine.

How long does a pot last?

90 capsules, i.e. 30 days at three capsules a day: the one-month course recommended by Nutripure.

Is it suitable for vegans?

Yes. The capsules are made of pullulan, of plant origin, and no ingredient is of animal origin.

Can I take it alongside a medical treatment?

Ask your doctor or pharmacist first: the formula combines several active ingredients, including huperzine A.

See also: Our concentration and focus shelf in Paris

Food supplement. Not a substitute for a varied, balanced diet and a healthy lifestyle. Do not exceed the recommended daily dose. Keep out of reach of children. Not recommended during pregnancy or breastfeeding.